Fast-rising Nigerian singer, Ekene Ijemba, popularly known by his stage name, HumbleSmith, who stamped his feet in the entertainment industry with his smash hit, Osinachi, has today, June 29, signed a multi-million naira endorsement deal with one of Nigerian’s giant noodles, Tummy-Tummy.
The general manager, Tummy-Tummy Foods Industry, Chijioke Anumoka, who was at the signing event alongside media personalities and top executives, said;
“We decided to sign Humble Smith as our brand ambassador because Humble Smith best represent and understand what the Tummy-Tummy brand stands for, he has the qualities, capacity and potential to take the Tummy-Tummy brand to the next level.”
The music star who recently opened up on his untold story of how he was first a dancer and even sold moi-moi in the streets to further pursue his music career, expressed his appreciation and also pledged his full support in taking the brand forward.
“I am happy to be identify with one of Nigeria’s best noodles, Tummy-Tummy, it’s a great honor to be its brand ambassador, I assured the brand that this would sure be a turnaround for them, and to my super fans, this is for you, the media, I say thank you, my ever creative and hardworking manager, Bob-Kelly Ovie Williams, you are the best, the entire staffs, management and executives of Tummy-Tummy Food Industry, thanks for finding me worthy of this great opportunity. My family, N-Tyze Entertainment, you guys rocks.”