563 Views
5 Comments

Meet Uche Pedro, founder of BellaNaija

Uche Eze of Bella Naija is one of those rare species of Nigerians that have added colour to being a Nigerian.

Born Uchenna Jennifer Eze, she is fondly referred to as Bella Naija.

Uche Eze is the founder of BellaNaija.com, a leading website for entertainment, lifestyle and fashion in Africa and CEO/MD of Bainstone Limited, a new media company.

The Story of Uche Eze of BellaNaija

Uche Eze is only 32 years old this year (2015) and has achieved a lot of success.

She was rated #22 of the Top 100 people, places, events and things that shaped 2008 by PUNCH.

Uche Eze was a 2010 Future Awards nominee for “Best Use of Technology”

She was also given Outstanding Contribution to Fashion Communication Award at the 2010 Africa Fashion Week held by Africa Fashion International (AFI) in Johannesburg, South Africa.

She was featured on Oprah Winfrey show, Beauty Around the World, in February 2010 along with stars like Jessica Simpson, Lisa Ling who also talked about beauty trends in their localities. She was interviewed by Isha Sesay for CNN i-list in September, 2010. Watch the video here

In January 2011, Uche Eze emerged a finalist of Future Awards’ “Young Person of the Year”.

Her company, BainStone, was chosen as one of 50 high potential Nigerian SMEs and awarded a British Airways Opportunity Grant.

Uche Eze’s Journey to Entrepreneurship

According Uche Eze, Bella Naija began as a time-filling hobby. During the little break she had between graduation and resumption of job, she began to blog to fill those boring moments.

Being a big lover of fashion, she started by posting scanned magazine articles, pictures and interviews of Nigeria fashion personalities. She continued this under a disguised identity until she began to have over a million hits every month and decided to unveil herself before the media would expose her in a negative way.

ALSO READ  Nigeria Will Need Extra 900,000b/d To Recover Oil Lost To Militancy - Ibe Kachikwu

She founded BellaNaija in July 2006 and served as the Managing Director and Founding Editor. She later established Bainstone Limited in 2009 which has other arms apart from BellaNaija.

The Background of Uche Eze

Uche Eze began her schooling in Nigeria before moving to Richard Ivey School of Business, University of Western Ontario in Canada where she graduated with distinction in 2006. In the past, she worked at Shell Canada, Cadbury Middle East & Africa Unit based in the UK, and Cadbury Nigeria.

The Mind of Uche Eze Exposed

It is very obvious that Uche Eze has always had a large heart (a heart for huge achievements) from her interview with Isha Sesay for CNN i-list. She said,

“We are building before us … it is just a first step into something much larger.”

She reiterated her dream when she told LADYBRILLEmag.com that,

“Bella Naija’s vision is to provide relevant African content online to inspire!”

Interestingly, Uche Eze revealed that she always prepares for the worst when she said,

“When I moved to Nigeria, I did not move with ‘rose colored glasses.’ I knew the issues and prepared for them by crafting a solid business plan and PRAYING!”

From experience, it was easy for her to advise upcoming entrepreneurs that,

“There is no fixed career path. My advice is to look inwards, find your passion, find your niche and go for it! Don’t over-think it. While you are ‘thinking’ someone might launch your idea.”

Get the best viral stories straight into your inbox!

Don't worry, we don't spam

5 Comments

  1. I very much enjoy Bella Naija as it is up there with top lifestyle and entertainment websites. I tried Linda Ikeji but find it very monotonous and catering more to certain types of society which clearly, isn’t me.

    Reply

Leave a Comment

Your email address will not be published.

Latest Posts

PDP Reportedly Shortlists Five Heavyweight Politicians For 2019 Presidential Elections (See Full List)
Politics
48 views
Politics
48 views

PDP Reportedly Shortlists Five Heavyweight Politicians For 2019 Presidential Elections (See Full List)

MT - January 23, 2018

The Peoples Democratic Party (PDP) is reportedly banking on seven people to challenge the All Progressives Congress (APC) in the presidential contest ahead of the 2019 general…

How Buhari Ordered For My Arrest And That Of My Colleagues In Abuja – Oby Ezekwesili
Politics
39 views
Politics
39 views

How Buhari Ordered For My Arrest And That Of My Colleagues In Abuja – Oby Ezekwesili

MT - January 23, 2018

Co-leader of the Bring Back Our Girls (BBOG) movement, Oby Ezekwesili, has revealed on her Twitter account this Tuesday afternoon that some police officers deployed by the…

What Manchester United Number 7 Jersey Means To Me – Alexis Sanchez
Sports
39 views
Sports
39 views

What Manchester United Number 7 Jersey Means To Me – Alexis Sanchez

MT - January 23, 2018

Manchester United striker, Alexis Sanchez, has revealed what the club number 7 jersey means to him. The Chilean international was handed the iconic number seven shirt on…

Oscars 2018: See The Full List Of Nominees For The 90th Annual Academy Awards
Entertainment
39 views
Entertainment
39 views

Oscars 2018: See The Full List Of Nominees For The 90th Annual Academy Awards

MT - January 23, 2018

  The nomination list for the 90th annual Academy Awards have been released. The Oscars will take place at Los Angeles’ Dolby Theater on March 4, 2018 and…

Here Is The Intriguing Life Of Talented Nigerian Rapper, Ycee
Entertainment
30 views
Entertainment
30 views

Here Is The Intriguing Life Of Talented Nigerian Rapper, Ycee

MT - January 23, 2018

Oludemilade Martin Alejo popularly known by his stage name YCEE, is a Nigerian rapper and songwriter currently signed to Tinny Entertainment. Early Life & Education YCEE was…

Davido Dresses Up Like An Old Man And This Is What He Looks Like
Entertainment
42 views
Entertainment
42 views

Davido Dresses Up Like An Old Man And This Is What He Looks Like

MT - January 23, 2018

Davido shot the video for his first song of the year ‘Flora My Flawa’ yesterday and he had some funny costumes. He’s seen here dressed as an…

These 5 Female Nigerian Celebrities Will Make You Embrace Low Cut
Entertainment
41 views
Entertainment
41 views

These 5 Female Nigerian Celebrities Will Make You Embrace Low Cut

MT - January 23, 2018

Deciding to wear a low cut takes a lot of bravery and commitment and many Nigerian celebrities have taken up this style. Many international celebrities like Teyanna…

A Background Into The Fabulous Life Of Petite Singer, Di’Ja
Entertainment
36 views
Entertainment
36 views

A Background Into The Fabulous Life Of Petite Singer, Di’Ja

MT - January 23, 2018

Hadiza Blell, better known by her stage name Di’Ja, is a Nigerian singer, visual artist and songwriter. She is currently signed to Mavin Records. Early Life &…

President Buhari Reveals How He Will End Herdsmen Killings
Politics
40 views
Politics
40 views

President Buhari Reveals How He Will End Herdsmen Killings

MT - January 23, 2018

President Muhammadu Buhari yesterday assured Nigerians that the rising attacks on communities by herdsmen will soon be brought under control by security forces deployed to the vulnerable…

List Of 16 States Ready To Establish Cattle Colonies For Herdsmen
Politics
46 views
Politics
46 views

List Of 16 States Ready To Establish Cattle Colonies For Herdsmen

MT - January 23, 2018

Sixteen states in the nation have agreed to establish cattle colonies for herdsmen. The establishment of cattle colonies was an idea proposed by the federal government to…

BBOG Convener, Aisha Yesufu, Lists “Why President Buhari Is Corrupt”
Politics
51 views
Politics
51 views

BBOG Convener, Aisha Yesufu, Lists “Why President Buhari Is Corrupt”

MT - January 23, 2018

Convener of the Bring Back Our girls group, BBOG, Aisha Yesufu has listed various ways she believes President Muhammadu Buhari's administration encourages corruption. On Tuesday, Aisha attacked…

Daughter Of The “Dancing Senator”, Adeleke And Davido’s Cousin Wows In New Pics
Politics
58 views
Politics
58 views

Daughter Of The “Dancing Senator”, Adeleke And Davido’s Cousin Wows In New Pics

MT - January 23, 2018

Nike is the beautiful daughter of Senator Ademola Adeleke ''the dancing senator'' who is Davido's uncle. She shared the new photos on the gram. See another below

This Year, I Will Invest In More Valuable Properties Rather Than In Expensive Bags – Danielle Okeke
Entertainment
46 views
Entertainment
46 views

This Year, I Will Invest In More Valuable Properties Rather Than In Expensive Bags – Danielle Okeke

MT - January 23, 2018

Nollywood actress Danielle Okeke says her new dawn in 2018, is to invest in more valuable properties rather than in expensive bags..... Hmmm Hope this aint no shade?…

PHOTOS: Couple Rock In Their Secondary School Uniform For Their Pre Wedding Photo Shot
Inspiring
53 views
Inspiring
53 views

PHOTOS: Couple Rock In Their Secondary School Uniform For Their Pre Wedding Photo Shot

MT - January 23, 2018

Below are beautiful photos of a couple who rocked their secondary school uniform for their photo-shoot, and it’s simply amazing!

Lovely Photos From Peter Okoye’s Daughter, Aliona 5th Birthday Party As Friends Join To Celebrate
Entertainment
59 views
Entertainment
59 views

Lovely Photos From Peter Okoye’s Daughter, Aliona 5th Birthday Party As Friends Join To Celebrate

MT - January 23, 2018

Peter Okoye's daughter, Aliona turned 5 on Monday, January 22, 2018, and she sure did have fun with her friends. The beautiful daughter and second child of…

How Pregnant Young Girls Between Ages Of 8 – 13 Years Are Causing A Scene In Calabar
Shocking
80 views
Shocking
80 views

How Pregnant Young Girls Between Ages Of 8 – 13 Years Are Causing A Scene In Calabar

MT - January 23, 2018

Images of girls between the ages of eight and 13 years with protruding stomachs, noticeably pregnant, are familiar sights in Calabar and other parts of Cross River…

That Mesmerizing Moment Davido Allows Female Fans Touch Him While On Stage (Video)
Entertainment
66 views
Entertainment
66 views

That Mesmerizing Moment Davido Allows Female Fans Touch Him While On Stage (Video)

MT - January 23, 2018

Fans and the way they adore and show love to celebrities when they meet each other… Davido is no stranger to such love and he took it…

Nigerian Women
50 views

OAP Toolz Visits Bakassi IDP Camp In Maiduguri (Video)

PH - January 23, 2018

The boiling Borno State capital, Maiduguri is one of the places in the north east that many dread to visit, especially if they do not have to…

Loading...