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WITIN Founder, Martha Alade Wins Prestigious AWIEF Empowerment Award

WITIN Founder Martha Alade Wins Prestigious AWIEF Empowerment Award 1

Martha Omoekpen Alade, the Founder, Women in Technology in Nigeria (WITIN), has emerged the winner of Africa Women Innovation and Entrepreneurship Forum (AWIEF) award under the ‘Empowerment’ category.

Recognized locally, nationally and internationally for ability to deliver projects diligently with 100% Principal satisfaction, she won the AWIEF award barely five months of being named among WSIS Prize 2022 Champions following her WomenPRIDE.Africa Project.

The winners of the 2022 AWIEF Awards were announced last night at a glittering ceremony on the rooftop of the Nile Ritz-Carlton, Cairo, Egypt.

The awards ceremony and gala dinner capped the two-day #AWIEF2022 Conference, which was held in North Africa for the first time.

The prestigious annual AWIEF Awards recognise, honour, and celebrate women entrepreneurs and business owners in Africa across various industry sectors for their achievements and contribution to the continent’s inclusive economic growth and social development.

And the winners of the 2022 AWIEF Awards are:

EMPOWERMENT AWARD – Martha Alade – Founder, Women in Technology in Nigeria (WITIN), Nigeria

. YOUNG ENTREPRENEUR AWARD – Gisèla Van Houcke – Founder and CEO, Zuri Luxury Hair and Beauty, DR Congo

. TECH ENTREPRENEUR AWARD – Sahar Salama – Founder and CEO, TPAY Mobile, Egypt

. AGRI ENTREPRENEUR AWARD – Korka Diaw – President, Réseau des Agricultrices du Nord, Senegal

. ENERGY ENTREPRENEUR AWARD – Mona Al Adawy – Founder and CEO, GeoEnergy Petroleum Services, Egypt

. CREATIVE INDUSTRY AWARD – Abai Schulze  – Founder and Creative Director, ZAAF Collection, Ethiopia

. SOCIAL ENTREPRENEUR AWARD – Lumbie Mlambo – Founder and CEO, JB Dondolo, Zimbabwe

. LIFETIME ACHIEVEMENT AWARD – Manal Amin – CEO, Arabize, Egypt

WITIN Founder Martha Alade Wins Prestigious AWIEF Empowerment Award


Irene Ochem, AWIEF Founder & CEO, said at the ceremony: “Congratulations to the winners and thank you to our judges. I always feel a little emotional when it comes to the AWIEF Awards ceremony because it means that we’re nearing the end of the year’s activities, but it’s a bittersweet feeling because we also get to celebrate phenomenal women. It’s an opportunity to see the fruits of our work and know why we do what we do.”

Also speaking, Izabela Milewska, Digital Skills Global Leader at Amazon Web Services (AWS), Headline Sponsor of the AWIEF Awards, said: “I applaud wholeheartedly every single woman gathered here today and especially all the award nominees and winners. Your work and achievements are the north star for many other women to follow your footsteps, learn from your incredible experience and dream big.

“Amazon Web Services is proud to partner with Africa Women Innovation and Entrepreneurship Forum and support this community with education and training opportunities across Africa, in an effort to accelerate gender equality and women empowerment through cloud computing technology.”

The award recipient, Martha Alade told that winning the prestigious award will spur her to do more in the ecosystem

In her words: “Winning this prestigious award is a great inspiration for me. This award will further spur me to redouble efforts on delivering for Women in Tech!  Thanks to AWIEF for this recognition and our promise at WITIN has always been to remain remain focused.

Martha Alade is an Artificial intelligence and ICT4D Consultant with 20+ years of experience working in the intersection of technology and development with expertise on gender equality, diversity and inclusion.

She possesses in-depth experience working with both the public, private and grassroots sectors and Passionate about Internet Governance.

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